Archive

Volume 37 (76). № 2, Part 2, 2026

Title page

Contents

UKRAINIAN LITERATURE

Burdeha T. V.
THE SIGNIFICANCE OF THE LINGUISTIC COMPONENT OF THE NATIONAL CULTURAL PROCESS IN THE OPINION JOURNALISM OF IVAN DZIUBA

Vilchynska T. Р., Vilchynskyi О. К.
FEATURES OF THE LINGUISTIC OBJECTIVES OF THE CONCEPT OF “MYSTERIOUS ASSASSINATION” (BASED ON THE MATERIAL OF THE DETECTIVE NOVEL BY N. SNYADANKO “THE FIRST INVESTIGATION OF THE EMPRESS”)

Demchuk O. A.
THE ENEMY IMAGE IN THE POETRY OF VASYL MAKHNO: AN IMAGOLOGICAL PERSPECTIVE

Kozubenko L. M.
THE CONCEPT OF CHILDHOOD AND LAND IN ULAS SAMCHUK'S TRILOGY «VOLYN»

Naumenko N. V.
“WHAT IS A STREAM TALKING ABOUT…”: VERS LIBRE OF THE 1960S POETS IN THE CONTEXT OF UKRAINIAN VERSIFICATION

LITERATURE OF FOREIGN COUNTRIES

Alieva A. S.
KEY CONCEPTS IN THE WORK OF JULIAN BARNES

LITERARY THEORY

Hnatenko S. O.
CONCEPTUAL-TYPOLOGICAL MODELS OF ERASURE IN POSTMODERN LITERATURE

FOLKLORISTICS

Shkliaeva N. V., Nykoliuk T. V.
NYKOLIUK TRADITIONS OF FOLK CUISINE IN THE WEDDING RITES OF THE POPULATION OF WESTERN POLISSIA AND THE WESTERN PART OF VOLHYNIA

LANGUAGES OF THE PEOPLES OF ASIA, AFRICA, INDIGENOUS PEOPLES OF AMERICA AND AUSTRALIA

Kan D. S., Steliuk M. A., Vyshynskyi D. O.
THE HISTORY OF DEVELOPMENT OF THE KOREAN ALPHABET HANGEUL

THEORY AND HISTORY OF SOCIAL COMMUNICATIONS

Bohaichuk V. Zh., Chernobai O. Yu., Simanskyi D. А.
TRANSFORMATION OF ARMED FORCES STRATEGIC COMMUNICATIONS IN MODERN MILITARY CONFLICTS: ANALYSIS OF THE EXPERIENCE OF NATO MEMBER STATES, ISRAEL, AND UKRAINE

Kolkutina V. V.
COMUNICATION PROCESS IN PUBLIC ADMINISTRATION

Opoka B. Y.
PRACTICAL APPLICATION OF ARTIFICIAL INTELLIGENCE IN JOURNALISM

Slyusarenko K. V.
SUSTAINABLE DEVELOPMENT COMMUNICATIONS: PUBLIC AND CORPORATE DIMENSIONS

THEORY AND HISTORY OF JOURNALISM

Zhuhai V. Y., Bykova O. M.
DYNAMICS OF U.S. MEDIA COVERAGE OF RUSSIA’S WAR AGAINST UKRAINE

Korchagina O. V., Dosenko A. K.
TYPOLOGY OF MEDIA SCANDALS IN THE DIGITAL ENVIRONMENT: DISSEMINATION MECHANISMS AND THE ROLE OF SOCIAL PLATFORMS

Melikova F. G.
THE ROLE OF THE MUTALLIBZADE BROTHERS IN THE DEVELOPMENT OF THE NATIONAL CHILDREN’S PRESS

Mykolaienko A. Yu.
POPULAR AND SPECIALIZED MEDIA CRITICISM IN UKRAINE: FEATURES AND PROSPECTS

Mychajliuta V. Р.
THE EXPERIENCE OF MEDIA CRITICISM IN UKRAINE

Mitchuk O. A.
GONZO-JOURNALISM IN THE STRUCTURE OF CRISIS MEDIA DISCOURSE OF REGIONAL MEDIA AS A COMMUNICATION MODEL OF EMOTIONAL INFLUENCE

Nahorniak M. V.
MAGAZINE "RADIO. BROADCASTING. HEARING. MACHINERY. АMATEURISM” OF THE 1930S – EARLY 1940S OF THE 20TH CENTURY: IDEOLOGICAL AND SUBSTANTIVE CHARACTERISTICS OF THE CONTENT

Pavlyk M. T.
IMAGE OF A HERO IN CONTEMPORARY MILITARY MEDIA DISCOURSE: A CASE STUDY OF THE NEWS TELETHON «UNIFIED NEWS»

Ryvlina V. М., Dubovyk N. А., Tarasiuk V. Yu.
PODCASTS AS A TOOL OF PUBLIC COMMUNICATION AND JOURNALISTIC INVESTIGATIONS

Synieokyi O. V., Synieokyi A. О.
CANADIAN ROCK JOURNALISM: A HISTORIOGRAPHIC MODEL OF «POPOFF’S PLATFORM»

Slyusar V. M.
THE EPISTEMOLOGICAL POTENTIAL OF MASS COMMUNICATION THEORIES IN STUDYING THE TRANSFORMATION OF RELIGIOUS MEDIA DISCOURSE IN THE DIGITAL AGE

Tucha O. O.
MODELS OF MONETISATION OF UKRAINIAN MEDIA ON DEFENCE TOPICS: STRATEGIES OF PUBLICATIONS AND PROSPECTS

Utkin V. A.
NETWORK OF UKRAINIAN SPORTS PERIODICALS AT THE DAWN OF INDEPENDENCE OF UKRAINE (FIRST HALF OF THE 1990S): A TYPOLOGICAL CLASSIFICATION

APPLIED SOCIAL AND COMMUNICATION TECHNOLOGIES

Baluk N. R.
PSYCHOLOGICAL DETERMINANTS OF CONSUMER LOYALTY: FROM BRAND RECOGNITION TO ADVOCACY

Boychuk I. V.
ETHICAL PROBLEMS OF MODERN ADVERTISING AND PR COMMUNICATIONS IN THE SYSTEM OF ONLINE JOURNALISM

Gresko O. V.
AUDIOVISUAL MEDIA AS A TOOL OF PUBLIC COMMUNICATIONS

Kosheliuk O. V., Blahovirna N. B.
ARTIFICIAL INTELLIGENCE, DIGITAL MEDIA AND COUNTERING DISINFORMATION IN UKRAINE AND THE EU

Romaniuk A. O.
GAME AS A COMMUNICATION TECHNOLOGY FOR COGNITIVE RESILIENCE AGAINST DISINFORMATION: CASE-STUDY THE NOTAYENOTA PROJECT

Sadivnycha M. V., Lahuta Yu. O.
FEATURES OF COVERAGE OF THE TOPIC OF PRISONERS OF WAR IN REGIONAL ONLINE MEDIA AS AN ELEMENT OF BUILDING INFORMATION RESILIENCE (BASED ON THE EXAMPLE OF SUMY REGION)

Sarapii M. M.
MEDIATIZATION OF HISTORICAL MEMORY IN THE DIGITAL AGE

Tkhorzhevska T. V., Orlova O. M.
LOCAL JOURNALISM: PROBLEMS OF EFFECTIVENESS AND AUDIENCE IMPACT

Tsykhovska E. D.
COMMUNICATION STRATEGY FOR SHAPING BAYRAKTAR TB2 AS A BRAND IN THE MEDIA SPACE

Chubuk O. L.
EXPLAINERS IN UKRAINIAN ONLINE MEDIA: PECULIARITIES OF FORMAT IMPLEMENTATION DURING THE FULL-SCALE INVASION

Yastshomb N. V.
SPORT AS AN ELEMENT OF DIPLOMACY IN THE MEDIA DISCOURSE OF WARTIME

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